Anthology Marketing Group took home 19 awards at the American Advertising Federation Hawaii’s 2018 Pele Awards, including a People’s Choice Award and two Gold Awards. The annual awards ceremony, honoring excellence in advertising and design created in Hawai‘i, was held on April 21 at The Royal Hawaiian Resort Waikiki’s Monarch Room.

Anthology received the Pele Awards’ 2018 People’s Choice: TV Spot top honors for its moving, real-world inspired “Back to Work” television commercial for HEMIC Insurance, which was also recognized with a Silver and two Bronze Awards in additional categories. Anthology also received Gold Awards for its Welcome Video for Hawaiian Airlines and “This Big” fishing-design shirt created for Conquistadores Del Peces.

Anthology’s complete rundown of 2018 Pele Awards wins included:

• American Red Cross Hawaii - Red Cross Hawaii Centennial Music - Music with Lyrics - BRONZE
• Arthritis Foundation Hawaii – Barbed Wire – Public Service Out-of-Home – BRONZE
• Arthritis Foundation Hawaii – Saw – Public Service Out-of-Home – BRONZE
• Arthritis Foundation Hawaii – Saw – Public Service Poster – BRONZE
• Conquistadores Del Peces – “This Big Shirt” – Specialty Advertising: Apparel – GOLD
• Conquistadores Del Peces – Fish Stories Glass – Specialty Advertising: Other Merchandise – SILVER
• Conquistadores Del Peces – Fish Stories Collection – Specialty Advertising Campaign – SILVER
• Hawaiian Airlines – Welcome Video – Branded Content and Entertainment: Non- Broadcast – GOLD
• Hawaiian Airlines – Scrunched – Magazine Advertising: Full Page or Less – BRONZE
• Hawaiian Airlines – A Day in the Life of a Pareau – Travel and Tourism Collateral: Any – BRONZE
• HEMIC – Back to Work – PEOPLE’S CHOICE: TV SPOT
• HEMIC – Back to Work – :60 or More: Television Over $50,000 – SILVER
• HEMIC – Back to Work – Art Direction – BRONZE
• HEMIC – Back to Work – Cinematography – BRONZE
• Senia – Senia Invitation – Card, Invitation or Announcement – BRONZE
• Texaco – 100% – Art Direction – SILVER
• Texaco – Performance Campaign – $25,000-$50,000: TV Campaign – BRONZE
• Anthology Marketing Group – Holiday Gift Boxes – Advertising Industry Self-Promotion Direct Marketing and Specialty Items – BRONZE
• Anthology Marketing Group – Arthritis Dinner – Public Service Print Advertising – BRONZE

And last, but hardly least, Anthology’s own Senior Art Director Noah Tom was honored with the 2018 Advertising Man of the Year Award for a career spent – thus far – tirelessly advancing the advertising industry in Hawai‘i, and displaying outstanding competence and ability in his craft. Winners of the Advertising Man of the Year and Advertising Woman of the Year awards are selected by past winners. They’re also among the best in Hawai‘i at what they do. Congratulations from your Anthology ‘ohana on your big award, Noah!

Finally, a big congratulations to the entirety of our Anthology Marketing Group team on all of its AAF Hawaii 2018 Pele Awards wins, and to all of our clients, who are always our partners in all of the great work we are fortunate to do, award-winning or otherwise.

Congratulations all!